Raw, pure (imported from West Africa), naturally organic African Black Soap when properly used in a daily regimen on the face, neck, and other skin areas, promotes deeply emulsified epidermis skin tissue and elasticity which prevents lines and wrinkles. The use of this special compound by women of African descent, has been a well-guarded secret for hundreds of years. The code phrase "Black don't crack" is a reference to the use of certain organic elements indigenous to Western and Southern Africa on the skin and taken internally which promote a youthful appearance even at advanced age. (Product comes with usage instructions)